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Community Building & Retention

Build a Gaming Community That Actually Plays

A community of real players is the best launch asset a game can have. We build it with quests, referrals, and re-engagement loops, and verify every member's activity with gameplay data.

Get a Free ProposalCampaigns from $2K
Chainers community quest campaign
TRUSTED BY
Xbox
Immutable
EA
OpenSea
2K
Sega
Ubisoft
Samsung
Sheraa
Riot Games
Epic Games
Big Time
Polygon
Xbox
Immutable
EA
OpenSea
2K
Sega
Ubisoft
Samsung
Sheraa
Riot Games
Epic Games
Big Time
Polygon

Why community is your best marketing channel

A healthy community does your marketing for you. Engaged players leave reviews, share clips, invite friends, and come back for updates. For many indie and mid-sized studios, the community built before launch is what carries the game through its first months.

We help you build that community with verified players. Quest systems give new members reasons to engage with your game, referral campaigns reward players for bringing friends, and re-engagement loops around patches and events bring lapsed players back.

Every member is checked against real gameplay data, so you are growing a community of people who actually play, not a Discord full of bots.

What you get

Quest systems

Layered quests that reward players for engaging with your game's core systems.

Referral mechanics

Turn your best players into a growth channel with referral campaigns.

Re-engagement loops

Bring lapsed players back with timed quests and rewards around updates and events.

Zero bot traffic

First-party gameplay data confirms that community growth comes from real gamers.

How it works

  1. Step 1

    Seed the community

    Recruit verified players in your genre before launch or early access.

  2. Step 2

    Engage

    Run quests and events that give players reasons to play, share, and invite friends.

  3. Step 3

    Retain

    Use re-engagement loops around updates to keep the community active long-term.

Free Tool

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Results we've delivered

Ubisoft Champions Tactics game marketing case study - community activation
1M+Hours Verified

Community Quest Activation for Ubisoft

Multi-platform campaign combining quest verification, video content, and social amplification for Ubisoft's Champions Tactics: Grimoria Chronicles.

Chainers game marketing case study - in-game engagement campaign
9,000+Quest Completions

Driving In-Game Engagement for Chainers

Comprehensive marketing campaign driving massive user acquisition and engagement across all channels.

TESTIMONIALS

What Partners Say

Since 2022 we've helped 300+ brands.

We did 15x our in-game sales yesterday and are 100% up from there so far.
Tony V
Tony V
Shrapnel
Verifying 100+ RPG hours on Steam prior to sending us users is epic, love the stats!
Dith
Dith
Gigaverse
GAMES.GG has been awesome to work with - super flexible, always responsive and genuinely invested in what we're building.
Alisa
Alisa
Boss Fighters
We did 15x our in-game sales yesterday and are 100% up from there so far.
Tony V
Tony V
Shrapnel
Verifying 100+ RPG hours on Steam prior to sending us users is epic, love the stats!
Dith
Dith
Gigaverse
GAMES.GG has been awesome to work with - super flexible, always responsive and genuinely invested in what we're building.
Alisa
Alisa
Boss Fighters
We did 15x our in-game sales yesterday and are 100% up from there so far.
Tony V
Tony V
Shrapnel
Verifying 100+ RPG hours on Steam prior to sending us users is epic, love the stats!
Dith
Dith
Gigaverse
GAMES.GG has been awesome to work with - super flexible, always responsive and genuinely invested in what we're building.
Alisa
Alisa
Boss Fighters
We did 15x our in-game sales yesterday and are 100% up from there so far.
Tony V
Tony V
Shrapnel
Verifying 100+ RPG hours on Steam prior to sending us users is epic, love the stats!
Dith
Dith
Gigaverse
GAMES.GG has been awesome to work with - super flexible, always responsive and genuinely invested in what we're building.
Alisa
Alisa
Boss Fighters
Awesome as always. Very detail oriented, and we've worked together multiple times!
Britt
Britt
Immutable
5% CTR on a wishlist campaign? These guys need to do a master class on how they market games.
Kiet
Kiet
Arbitrum
Absolutely nailed our early access activation. Personally keen on working together again and using them to get more registrants.
Dick Kingz
Dick Kingz
Immutable
Awesome as always. Very detail oriented, and we've worked together multiple times!
Britt
Britt
Immutable
5% CTR on a wishlist campaign? These guys need to do a master class on how they market games.
Kiet
Kiet
Arbitrum
Absolutely nailed our early access activation. Personally keen on working together again and using them to get more registrants.
Dick Kingz
Dick Kingz
Immutable
Awesome as always. Very detail oriented, and we've worked together multiple times!
Britt
Britt
Immutable
5% CTR on a wishlist campaign? These guys need to do a master class on how they market games.
Kiet
Kiet
Arbitrum
Absolutely nailed our early access activation. Personally keen on working together again and using them to get more registrants.
Dick Kingz
Dick Kingz
Immutable
Awesome as always. Very detail oriented, and we've worked together multiple times!
Britt
Britt
Immutable
5% CTR on a wishlist campaign? These guys need to do a master class on how they market games.
Kiet
Kiet
Arbitrum
Absolutely nailed our early access activation. Personally keen on working together again and using them to get more registrants.
Dick Kingz
Dick Kingz
Immutable
Created a bespoke service for us to help our alpha release. Helped us gain 8,000+ followers and 10,000 email conversions via referral codes in one week!
Jase
Jase
Moonfrost
We started seeing visitors on our Steam page within 24 hours and the team gave us a lot of exposure!
Arief
Arief
Riftstorm
Created a bespoke service for us to help our alpha release. Helped us gain 8,000+ followers and 10,000 email conversions via referral codes in one week!
Jase
Jase
Moonfrost
We started seeing visitors on our Steam page within 24 hours and the team gave us a lot of exposure!
Arief
Arief
Riftstorm
Created a bespoke service for us to help our alpha release. Helped us gain 8,000+ followers and 10,000 email conversions via referral codes in one week!
Jase
Jase
Moonfrost
We started seeing visitors on our Steam page within 24 hours and the team gave us a lot of exposure!
Arief
Arief
Riftstorm
Created a bespoke service for us to help our alpha release. Helped us gain 8,000+ followers and 10,000 email conversions via referral codes in one week!
Jase
Jase
Moonfrost
We started seeing visitors on our Steam page within 24 hours and the team gave us a lot of exposure!
Arief
Arief
Riftstorm

Frequently asked questions

How do you build a community for a game before launch?+

Recruit players who already play your genre, give them early reasons to engage (quests, playtests, rewards), and keep a steady cadence of updates. We verify each member with gameplay data so the community is real.

How do you improve player retention?+

Give players goals beyond the first session. Quest systems, events, and re-engagement campaigns around updates bring players back and keep them progressing.

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More game marketing services

Steam Wishlist CampaignsPlayer AcquisitionGame Launch MarketingIndie Game MarketingBrand Campaigns for GamersGaming PR & Press
GAMES.GG

Game marketing services for studios, publishers, and brands.

Services

  • Gaming PR & Press
  • Social Media Promotion
  • Steam Wishlist Campaigns
  • Player Acquisition
  • Game Launch Marketing
  • Indie Game Marketing
  • Community Building & Retention
  • Brand Campaigns for Gamers

Success Stories

  • Seraph: In The Darkness
  • Ubisoft Champions Tactics
  • Chainers
  • Riftstorm
  • Abu Dhabi Gaming
  • OpenSea x OTG

Compare

  • vs Game Marketing Agencies
  • vs Influencer & UGC Marketing
  • vs Signing With a Publisher